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| Submitted by
Jane Tally on
10/18/2000 |
| There are several ways to
obtain community support. One is mentioned one above: network
with other social service agencies to provide support services,
referrals, advice and numerous other benefits. 2. Make yourself
visible in the community through community service projects,
interaction with the chefs and restaurant or hospitality
associations. Get the press' attention when working with these
groups. Send press releases to the media whenever you are doing
something commendable and/or different. 4. Personally "sell"
yourself and your program to funders, community service
organizations, corporations, congregations, schools, etc. 5. Get
written up in a local business journal or other widely read
publications. 6. Go to local food shows, job fairs, anywhere you
can expose your program and students. 7. Create brochures with
pictures for future partners as well as recruiting tools. Get a
local ad agency to donate creative time to make it look
professional, but not glitzzy. 8. Include stories about your
program successes in every newsletter or piece of literature you
send out. 9. Get in touch with radio and TV stations to do a
story on your students. 10. Mention your program in casual
conversations with friends, family or acquaintances. SELL! SELL!
SELL!!! |
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| Submitted by
Robert Egger on
10/20/2000 |
| I agree with Jane Tally...it's
always sell, sell, sell. Here are some tips I think work from
day one: First, build/ develop an Advisory Board. A few men and
women who are really fired up about the community kitchen idea
should get others excited and build a bigger fire. Look for
people who can really stoke the flame; get the local restaurant
and hotel associations board early. Make contact with a major
employer so they can help design the training to suit their
employment needs. Drive media focus to the partnership. Remember
the public is smarter than we think and they want to see us
build a better mouse trap. They LOVE the kitchen idea and not
just the kitchen but the IDEA. As you build, remember to push
the logic, the smarts of what you're putting together and they
will come! |
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| Submitted by
LeRoy Danielson
on 11/08/2000 |
| If our screening process
works, we hopefully are getting people motivated to become
involved in the food service industry. Our orientation is held
on the Friday before classes start on Monday and, to be quite
honest, it's a "Come to Jesus" session. The purpose is to let
people know what is expected of them in no uncertain terms and
then give them the weekend to think over whether this what they
really want to commit the next 12 weeks and the rest of their
lives to. Since you have all women, I believe, maybe a softer
approach would be more in order. We do have lots of fun during
the program, but students are expected to perform as if they
were on the job. Fun activities build teamwork and better job
satisfaction, but it must be balanced with reality. We eat
together every evening and that is a good time to get to know
each other in a relaxed atmosphere and enjoy the fabulous food
the students have prepared. It's great for strength and
self-esteem building. |
